The ads, featuring UAW members talking about lost
healthcare benefits and
manufacturing jobs, will be shown in Michigan, Indiana, Ohio, and Pennsylvania, which together have 69 of the 270 Electoral College votes needed for Barack Obama to win the White House.
The UAW announced the move after John McCain, the Republican presidential candidate, pulled out of Michigan last week. The Michigan advertisements will be on cable television only, while spots in the other states will be on both cable and broadcast television.
Michigan, Ohio, and Pennsylvania had been considered battleground states before the McCain campaign’s pullout last week. Indiana, which borders Obama’s home state of Illinois, hasn’t voted for a Democratic presidential candidate since 1964, though recent polls have put Obama within a few percentage points of McCain there.